Privacy Policy
Last updated: 07/04/2026
DEK Graphics & Print Limited, trading as DEK Graphics and The Print Room (“we”, “us”, “our”), is the data controller responsible for personal data collected through this website.
We respect your privacy and are committed to protecting your personal data in accordance with applicable UK data protection law, including the UK GDPR, the Data Protection Act 2018, and, where relevant, the Privacy and Electronic Communications Regulations (PECR).
This Privacy Policy applies to https://theprintroom.biz. The domain https://dekgraphics.co.uk redirects to https://theprintroom.biz.
1. Who we are
DEK Graphics & Print Limited, trading as DEK Graphics and The Print Room, is the data controller for personal data collected through this website.
Business name: DEK GRAPHICS & PRINT LIMITED
Registered office: 7 Bournemouth Road, Chandlers Ford, Eastleigh, Hampshire, SO53 3DA
Trading address: Ketts House, Winchester Rd, Chandler’s Ford, Eastleigh SO53 2FZ
Email: paul@dekgraphics.co.uk
Phone: 023 8026 8080
2. What personal data we collect
We may collect or receive the following personal data:
- your name
- email address
- phone number
- company name
- the contents of emails, enquiries or other communications you send to us
- artwork, files, and any personal data contained in files you choose to send to us
- technical data such as IP address, browser type, device information and basic website usage data
- cookie and consent preference data, as explained in our Cookie Policy
3. How we collect your data
We collect data when you:
- contact us by email, phone, contact form, or third-party services such as WhatsApp or Facebook
- send files to us via WeTransfer or another file transfer service
- browse the website
- or accept or reject cookies.
4. Why we use your data and our lawful basis
We use personal data for the following purposes:
- responding to enquiries and providing quotations: contract or legitimate interests
- supplying print, design and related services: contract
- receiving and reviewing artwork or files: contract
- managing website security, hosting, backups and performance: legitimate interests
- keeping business communications and records: legitimate interests or legal obligation
- improving the website where lawful: legitimate interests or consent, depending on the technology used
- managing cookie consent preferences: legal obligation and legitimate interests
- using non-essential cookies or analytics: consent
- complying with legal, accounting or tax requirements: legal obligation
5. Cookies
We use cookies and similar technologies on this website. Some are essential for the website to function properly, while others may only be used with your consent. Further information, including how to manage your preferences, is set out in our Cookie Policy.
We use Complianz Privacy Suite for WordPress to manage and record cookie consent preferences. For this purpose, IP addresses may be anonymised and consent preferences may be stored in our website database. Complianz does not receive personally identifiable information from this process.
6. Who we share data with
We may share personal data with trusted service providers where necessary, such as:
- website hosting providers
- email or SMTP providers
- website security, backup or performance providers
- analytics providers
- cookie consent platform providers
- third-party file transfer providers such as WeTransfer, if you choose to use them
- professional advisers or authorities where legally required
These providers only receive the data needed for their role.
7. International transfers
Where personal data is transferred outside the UK, we will only do so where the UK GDPR permits it and appropriate safeguards are in place where required.
8. How long we keep data
We keep personal data only for as long as reasonably necessary for the purpose collected, including to respond to enquiries, provide services, maintain records, resolve disputes, and meet legal, accounting or tax requirements.
Typical periods:
- cookie consent records: for as long as needed to demonstrate compliance
- general enquiries: up to 24 months
- customer/order records: up to 6 years where relevant for tax/accounting
9. Your rights
You have the following rights, subject to certain legal exceptions and conditions:
- access your personal data
- request correction of inaccurate data
- request erasure
- restrict processing
- object to certain processing
- request data portability
- withdraw consent where processing relies on consent
- complain to the Information Commissioner’s Office (ICO)
You can complain to the Information Commissioner’s Office at ico.org.uk or by calling 0303 123 1113.
10. Security
We use reasonable technical and organisational measures to help protect personal data, but no website or transmission method is completely secure.
11. Third-party links
This website may link to third-party websites or services. We are not responsible for their privacy practices. You should read their privacy policies separately.
12. Contact us
For privacy queries or to exercise your rights, contact:
DEK GRAPHICS & PRINT LIMITED
Email: paul@dekgraphics.co.uk
Phone number: 02380268080
Address: Ketts House, Winchester Rd, Chandler’s Ford, Eastleigh SO53 2FZ, United Kingdom
13. Changes to this policy
We may update this Privacy Policy from time to time. The latest version will always appear on this page.
